Poor cloud offerings

Re-sellers are far too poor at offering cloud services. They have always been great at adapting to new technologies, but the cloud is coming at an enormous speed. This reasoning is based on a study from research company Radar Group. It is based on how the traditional supplier channel looks from vendor to operational use.

All suppliers have a cloud strategy. On the receiving side, we know that 40 percent of businesses are using one or more cloud services, says Lars Backhans, vice president of Radar Group, and points to a gap that occurs right in the middle of the traditional channel. Today, cloud services have a turnover of about four billion SEK. A great service is run directly by the supplier and avoids the distribution channel and IT managers. When we asked IT managers, 17 percent said they have plans for the cloud. We estimate that five percent are on their way to the cloud, he says.

Want to know more about how to approach the cloud? Read the article Dåliga på molnet, on IDG.se (in Swedish).